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MPL Build
What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. MPL Build just got measured.
4/10 means MPL Build is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.
About MPL Build
Weekly DIY resources for running your people team like a product team. Get guides, templates, and more from Jessica Zwaan. Click to read MPL Build, a Substack publication with thousands of subscribers.
Key Topics
Details
Category: Sports & Recreation
mplbuild.comAI Visibility Breakdown
1
Structured Data
7
Content Structure
6
Entity Clarity
4
E-E-A-T Signals
6
Technical AEO
2
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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Athletes Know What They Want. They Just Can't Find a Brand That Listens.
An athlete shopping for gear isn't browsing. They're problem-solving.
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Source & Attribution
Scored by Engagemii on June 13, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/mplbuild
Cite this score: Engagemii (2026). "AEO Score for MPL Build." Retrieved from https://engagemii.com/aeo/brands/mplbuild
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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