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Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. Merc just got measured.
7/10 means Merc is somewhat visible. AI bots can read you, but you are missing the structured signals that would push citation rate above competitors.
The official shop of an iconic British brand founded in London in 1967. They pride themselves on their traditional English design and manufacture, high-quality fabrics and attention to detail which allow them to blend modern fashion with its traditional 60's look.
Category: Fashion & Apparel
merc.com5
Structured Data
7
Content Structure
5
Entity Clarity
5
E-E-A-T Signals
8
Technical AEO
9
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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Fashion is the most personal purchase category on the internet. And yet most fashion brands treat their website like a lookbook - beautiful to scroll, impossible to actually talk to.
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Scored by Engagemii on May 12, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/merc
Cite this score: Engagemii (2026). "AEO Score for Merc." Retrieved from https://engagemii.com/aeo/brands/merc
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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