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AI Visibility Scorecard
Laced
laced.com · E-commerce
Somewhat visible. AI bots can read Laced, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 3 times
ChatGPT · Claude
#9,368 of 510,905 in E-commerce for AI visibility
6.5
/10
AEO Score
About Laced
from our crawl and measurement
Laced describes itself simply: "Discover the latest sneaker releases with Laced. The UK and Europe's authentic sneaker marketplace, discover coveted styles from Nike, Air Jordan, Yeezy, New Balance and more." Its AI visibility score is 6.5 out of 10: the engines can find it, but they do not have much to hold on to.
On its own pages the site does well on crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on a workable page structure. What holds it back is a clearly stated business identity, structured data describing the business and credibility markers like credentials or reviews.
Off the page, other sites link to it and AI engines recognise it as a distinct business. There is some, but not much, sign that the domain is only lightly established and it barely surfaces on Reddit. Beyond that, there is no press coverage to draw on and nobody is discussing it where AI engines look.
AI crawlers have visited 3 times in our tracking, including GPTBot (ChatGPT) and ClaudeBot (Anthropic).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
6
Clear headings and answer-style content.
Entity Clarity
4
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
1
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
7
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Trust
4
Established authority for your domain.
Entity Presence
10
Recognized in AI knowledge graphs.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
1
Reddit mentions and discussion.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.5/10, Laced has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Laced
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The $4.6 Trillion Problem Every E-Commerce Brand Ignores
Here's a number that should keep every e-commerce founder up at night: $4.6 trillion.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/laced
Cite this score: Engagemii (2026). "AEO Score for Laced." Retrieved from https://engagemii.com/aeo/brands/laced
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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