Finsi

What is an AI CMO?

An AI CMO (AI Chief Marketing Officer) is software that performs the strategic and analytical work of a marketing executive: setting weekly growth priorities, allocating budget across channels, identifying retention and acquisition opportunities, and reporting to founders. Unlike a marketing dashboard, an AI CMO makes decisions and recommends actions - and, in Finsi's case, ships the campaigns to execute them. Finsi is the AI CMO built for Shopify and DTC brands.

How is Finsi different from hiring a fractional CMO or an agency?

A fractional CMO costs $8K-$15K/month and only sets strategy - you still need an agency to execute. An agency costs another $5K-$15K/month for execution but rarely connects ads, email, retention, and support data. Finsi is both: the AI CMO sets strategy by reading every signal across your stack, and a team of five specialized AI agents executes - building email flows, managing ad budget, deploying segments - for $500-$5K/month total.

I already use Lifetimely / Triple Whale / Northbeam. Why do I need Finsi?

Those tools are analytics dashboards - they show you what happened. Finsi is an AI CMO - it tells you what to do next and ships the work. We're not replacing your analytics; we're adding the executive judgment and execution layer that dashboards don't provide.

Which Shopify brands is Finsi built for?

Finsi is built for direct-to-consumer Shopify brands doing $500K-$50M ARR - especially subscription, beauty, supplements, food & beverage, and apparel. It works best for teams without a full-time CMO who need executive-level marketing judgment on demand, plus the execution capacity to ship the work.

How long does setup take?

About 15 minutes. Connect your Shopify store, ad accounts, and email platform. Finsi syncs your historical data overnight and your first AI report is ready within 48 hours. No configuration, no dashboard building, no training needed.

What does Finsi cost?

Plans start at $500/month for brands under $5M revenue, with Growth ($1,500/month) and SMB ($5,000/month) tiers for larger brands. All plans include a free 30-day trial with no credit card required.

Is this for retention or growth?

Both - because they're the same thing. The fastest way to grow isn't more ad spend, it's making sure the customers your ads bring in actually stay. Finsi finds where revenue leaks happen and plugs them, which is the highest-ROI growth lever most brands ignore.

What platforms does Finsi integrate with?

Finsi integrates with 50+ tools including Shopify, Recharge, Skio, Loop, Smartrr, Klaviyo, Omnisend, Meta Ads, Google Ads, TikTok Ads, Stripe, Chargebee, Gorgias, Zendesk, HubSpot, Google Analytics, Segment, and more. If you use it, we probably connect to it.