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AI Visibility Scorecard
Durfi Retail Pvt. Ltd.
durfi.com · E-commerce
Somewhat visible. AI bots can read Durfi Retail Pvt. Ltd., but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 1 times
Claude
#5,981 of 510,311 in E-commerce for AI visibility
6.6
/10
AEO Score
About Durfi Retail Pvt. Ltd.
from our crawl and measurement
"Durfi Memory Foam Mattress are the Best Mattress in India. Specifically crafted for back pain, lumbar support and deep sleep experience. Buy best Indian mattress online now." That is how Durfi Retail Pvt. Ltd. introduces itself. To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.6 out of 10, readable in places and missing in others.
On the page itself the strengths are clear: a clear heading structure, a clearly stated business identity, visible credibility markers, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on some structured data.
Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic). It does link out to several social profiles, which helps engines tie the brand together.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
6
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
10
Clear headings and answer-style content.
Entity Clarity
7
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
7
Experience, Expertise, Authority, Trust markers.
Technical AEO
10
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
10
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
9
Inbound links from other sites.
Domain Trust
3
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.6/10, Durfi Retail Pvt. Ltd. has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Durfi Retail Pvt. Ltd.
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The $4.6 Trillion Problem Every E-Commerce Brand Ignores
Here's a number that should keep every e-commerce founder up at night: $4.6 trillion.
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Source & Attribution
Scored by Engagemii on August 2, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/durfi
Cite this score: Engagemii (2026). "AEO Score for Durfi Retail Pvt. Ltd.." Retrieved from https://engagemii.com/aeo/brands/durfi
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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